Creative Art Director
Welcome to...
Visualizer
About Me
I’m an Egyptian artist with around 9 years of experience in the creative field, covering almost every aspect of visual storytelling. As an Art Director, I’m passionate about bringing ideas to life through any form of art — whether it’s design, motion, or film. Creativity isn’t just my job; it’s how I see and shape the world.
Portfolio
A short summary of my recent projects, highlighting the most important things.
The ASUS ROG RTX 5090 Dhahab Edition launched as a 360° campaign under the theme “From Sands to Skyscrapers.” The idea began with sketches inspired by Arabian gold, desert light, and modern architecture, then evolved into a unified visual story across product design, film, and digital platforms—a celebration of heritage, progress, and power made for the Middle East.
Asus ROG MENA
| RTX 5090 Dhahab Edition
Campaigns
The Ghabour Auto x DEEPAL S05 & S07 launch was a full-scale campaign introducing the brand’s REEV and EEV cars to Egypt in 2025.
It started with branding the campaign identity and logo – “Unplugged” – a concept built around freedom, innovation, and clean mobility. From there, the direction expanded into a full visual system: master visuals, social media teasers, and launch content that highlighted the car’s design and electric performance.
Ghabour Auto EG
|DEEPAL S05 & S07 LAUNCHING CAMPAIGNS
Essence Adverts stands as a world-class integrated marketing agency powered by data, science, and design clarity. The new visual identity brings that mindset to life—bold, minimal, and confident. The typography speaks with precision, the color palette balances intelligence with warmth, and the layouts move with a sense of modern rhythm. From social visuals to cinematic campaigns, every element aligns to tell one story: strategy meets creativity, and data meets design.
ESSENCE ADVERTS
|Visual Identity
Branding
For the launch of The Frame TV in Egypt, we created outdoor visuals that looked three-dimensional when printed on trucks and cars, making it appear as if the TV was physically embedded into the vehicle. The goal was to bring the product’s concept — art blending into real life — into the streets. The campaign started locally in Egypt and later expanded to other markets as part of Samsung’s global rollout.
Samsung
|Key Visuals
Master Visuals
For the launch of The Frame TV in Egypt, we created outdoor visuals that looked three-dimensional when printed on trucks and cars, making it appear as if the TV was physically embedded into the vehicle. The goal was to bring the product’s concept — art blending into real life — into the streets. The campaign started locally in Egypt and later expanded to other markets as part of Samsung’s global rollout.
Samsung
|Key Visuals
Personal Projects
"Clients I have
collaborated with."
and more...